THE DESIGNER

Sriya

began my academic career focusing on helping people through science and medicine. While pursuing my masters degree from Harvard Medical School, I found myself drawn to a completely different space: South-Asian fashion.

 

Working as a fashion/style writer and illustrator for an online South-Asian clothing marketplace and helping customers design their dream outfits showed me how fashion - and allowing people to express themselves through clothing - can have a profound impact on customer's lives.

 

After graduation, I took a job as a data scientist and started designing on the side. With the support of my family and friends Sithara blossomed from from just a name to a fashion label.

I

B.S. Biomedical Engineering, MMSc. Immunology

" Join me on this journey of preserving diversity while celebrating authenticity "

THE LABEL

Designs inspired by both the intricacies in traditional South-Asian wear and the modern silhouettes of western wear

 

Sithara

A South-Asian fashion label that embodies simplicity, elegance and versatility. It's more than just an outfit - it's an opportunity to showcase your unique style. Sithara, translates to 'star' in multiple languages & I strive to encompass this bright aura in each of the pieces to help my clients continue shining.

Though a fashion label, Sithara, at its core, is an outlet for collaboration, encouragement and empowerment. Everyone tied to the label has their own story, talents, and style. Join me on this journey of preserving diversity while celebrating authenticity.

Be your own Sithara

About

Explore

Be the first to know about new collections, discounts,

opportunities and more updates.

© 2021 SitharabySriya LLC

Privacy Policy

Terms and Conditions